Introduction

I am a freelance user experience and concept designer with broad experience in web projects. I worked for web agencies and marketing bureaus, the health care sector, telecom, the banking sector and other interesting industries.
I have a big interest in the future of the Internet, how it changes us and everything around us. We more and more rely on software and hardware to make our lifes easier and more interesting.
As a UX and concept designer I always try to find the perfect balance between the users' expectations and the business requirements. Working on that balance will make the product better and helps me to become a better designer.

What

The overriding principle in (web) design is that your product needs to be obvious, self-explanatory. Users should be able to "get it". When creating a website or web application the most important job is to get rid of the question marks.
More and more companies are talking about user experience (UX) these days. There is a growing awareness that clients should love our websites, apps, products and start-ups. But user experience can be a very blurry concept. Creating a smooth user journey is more than easy to use screens. UX depends not only on how something is designed, but also on a lot of other aspects.
I use my expertise to guide companies through this very fascinating process.

  • User analysis
  • Workshops
  • Information Architecture
  • Wireframing
  • User Testing

Clients

telenetLogo

UX Architect / Concept Designer

Project: Telenet is one of the largest Telco players on the Belgian market. Since client behaviour is drastically changing, Telenet wants to deliver a slick user experience in all the online flows they offer on their websites. As a concept designer I have been working on creating new flows for the online order process, designing product pages, organizing workshops and a lot of other fascinating tasks.
Tasks: Wireframing, Concept Design, UX Research, User Centered Design, User Testing.

UX Architect

Project: Belfius attaches much importance to the usability of their products. Together with the team of Belfius I have been thinking about concepts, create wireframes, help with user research and user testing to create the perfect user experience for the Belfius app and website.
Tasks: Wireframing, Concept Design, UX Research, User Centered Design, Project Ownership.

belfiusLogo
wijsLogo

UX Architect

Project: With a team of UX experts we created and designed applications for the Belfius website, mobile app and internal applications.
Tasks: Wireframing, Concept Design, UX Research, User Centered Design, Project Ownership.

UX Designer

Project: To give more flexibility to the sales agents in the Proximus stores, a brand new application is being build. This application will allow the sales agents to use a selling tool on a tablet. The sales agent now can do his sales speach in the shop and start the buying process without going to a fixed desk. I interviewed the stakeholders, wrote acceptance criteria, created wireframes, communicated with the design team and development team,...
Next to this huge project I also helped other UX designers within other smaller projects.
Tasks: Wireframing, UX Research, User Centered Design, Functional Analysis, User Testing.

proximusLogo
persgroepLogo

Interaction Designer

Project: DNR is the new platform for the journalists of De Persgroep to write and manage articles within the company. Both offline and online journalists will write articles within the new platform. It will be easier to share content within De Persgroep and all the websites of De Pergroep will be managed within the same platform.
Tasks: Wireframing, UX Research, User Centered Design.

User acceptance tester

Project: Dymo is creating a mobile app which makes it possible to print labels via your smartphone. As a UX tester I was responsible that the app would be more user friendly.
Tasks: UX testing, UX review.

dymoLogo
ingLogo

Interaction Designer, Graphic Designer

Project: ING was working on a new campaign. I helped design (both UX as graphic design) the new campaign responsive website and fine-tuned some existing designs.
Tasks: Wireframing, Graphic Design

Information Architect

Project: Kunstmaan is a full service communication agency. Within communication, websites are one of the most important tools.
As an Information Architect I have been designing wireframes for ongoing projects.
Tasks: Wireframing, UX Testing, Functional Analysis

kunstmaanLogo
elsterLogo

UX Designer

Project: The company provides end-to-end solutions for energy management and smart grid at leading commercial and industrial companies, retailers, ESCOs and utilities.
To manage the hardware the internal developed software is having a major update to make it more user-friendly. Together with other UX designers and functional analists I have been working on several screens of the future platform.
Tasks: Wireframing, User Centered Design, Functional Analysis

UX Designer

Project: Together with a team of functional anaysts I have been creating an online platform where clients can check their child benefits, fill in and send documents and request documents. I was responsible for the user interface design. I produced wireframes, discussed with functional analysts, business owners, developers and the graphic designer.
The website is full responsive so the platform is available on both desktop, tablet and mobile.
Tasks: Wireframing, User Centered Design, Functional Analysis

xeriusLogo
partenaLogo

UX Designer

Project: User interface design for the internal Apollo 1 project to manage the daily business of Partena. Apollo was the start of the new application within Partena that will replace the old mainframe software.
Tasks: Wireframing, Functional Analysis.